Helping the NHS explain the facts
We worked with NHS Greater Glasgow and Clyde to develop a creative campaign to raise awareness of the units of alcohol in some of our favourite drinks. We set out to create a campaign that was bold, informative and easy to understand, and most importantly, engaged with audiences.
Due to its success, NHS Scotland adopted this as part of a wider campaign.
What we did
We created content for use on the NHS website and social media channels, which included bespoke infographics and icon sets to clearly explain the measures. This was complemented with a 45 second animation to engage with the target audience.