Inbound marketing is a vital part of any business plan in today’s market.
The importance of constantly producing engaging social media content, updating your website, making sure your business information is correct online, and being seen on Google, Facebook, Instagram and LinkedIn always need to be front of mind.
As daunting as this sounds, it’s what we do on a daily basis. We help businesses grow their online presence and can help get you in front of the right audience.
Strategy and planning
Planning your campaign is the key to success. By building bespoke marketing strategies we can help you to continually grow and improve your business online.
We can create your strategy, target your audience and engage with them, and by using advanced analytics and tracking, we can show you exactly how the campaigns perform.
Pay per click (PPC)
Big Think is certified as a Google Partner Agency, which means that we have demonstrated the digital marketing skills to help our clients grow their business online. Our PPC clients typically see an increase in conversions of 25-40%.
We create your strategy, target your audience, push them through the marketing funnel, then drive conversions and measure the results – providing insights and ideas on how to reach new audiences along the way.
Search engine optimisation (SEO)
It’s a competitive market out there, and the easier it is for your customers to find your business online, the better. The higher your pages rank, the more traffic you’ll get to your site and ultimately, you’ll generate more business.
Having a robust SEO strategy makes sure your website is easily found on search engine results pages (SERPS) like Google.
We’re always working to stay up to date with the latest techniques and algorithm changes, so that we know how to get your website optimised and in front of the right customers.
Social media management
Great social media content and engaging posts are key to all good digital marketing strategies. We are on hand to help you with every aspect, from planning and audits to full management and content generation.
If you already have your customers contact details, what better way to get in touch with them than directly to their inbox? Our teams have experience designing and building targeted email campaigns, managing your data and delivering your message directly to your customers.
Once your campaign has been delivered, we tell you what your customers did once they received the campaign and use that to improve your future communications and strategy.